Datactics (2021)
Date:
By: Philip Howard and Daniel Howard
Classification: InBrief
Datactics is a data quality platform oriented around self-service. It provides solutions for data quality, data matching, and single customer view.
There are two big draws to Datactics: the emphasis it places on self-service, evident in its user-friendly design and in particular the visualised, drag-and-drop rules creation provided by FlowDesigner; and the particularly transparent and explainable AI and machine learning functionality that it offers. The latter is particularly impressive.